Chaitali Bhatia

A marketing professional with expertise in streamlining and scaling marketing teams, planning and implementing innovative marketing strategies based on the budget and needs of the organisation.

I have a knack for understanding consumer psyche to deliver impactful messaging via relatable and value-based stories with strong emotional connect that help create a strong brand identity.

I have 13+ years of experience across startups, mid and large sized organisations across Fintech, Travel, Fashion and Consulting industries:

My marketing expertise lies in the following areas:

- Overall Brand Strategy and positioning - Online via PR, Social media, as well as Offline branding via events, OTT

- Consistent and Compelling Content Strategy via Storytelling and content for Website, SEO

- New product launch: Integrated Go-to-Market Strategy and Execution, Product Marketing, User Experience

- Monetisation: Adoption and Retention Campaigns

- Cost Optimisation and Agency Management



2016 – 2017

Master of Business Administration

Indian School of Business

Professional expert

2008 – Present


2005 – 2008

Bachelor of Arts

Shri Ram College of Commerce


VP Marketing


2023 – Present

Director - Marketing

Ezetap by Razorpay

2020 – 2022

Senior Manager, Marketing


2017 – 2020

Co-Founder and COO

2013 – 2016

Executive, Risk Consulting


2011 – 2013

Business Manager

Redstone Creations

2009 – 2010

Associate Analyst, Global Research Services

Watson Wyatt Worldwide

2008 – 2009